IOSR-JHSS   International Conference On Innovations In Research In The Field Of Social Science

Abstract: The most pressing environmental problems that the developing countries face today include water and air pollution and soil degradation. Of these, water pollution poses a serious challenge due to its impact on a large number of economic activities.

[1]. Aadesh Sinha, "Fundamental of Environmental Science", Anmol Publications, New Delhi, 2014.
[2]. Shrivastava A.K., "Environment Impact Assessment", APH Publishing Corporation, New Delhi, 2014.
[3]. Ratan Raj Tatiya, "Elements of Industrial Hazards", CRL Press, New Netherlands, 2011.
[4]. Neeta Singh Sanchan, "Environmental Health", B.R.Publishing Corporation, New Delhi, 2013.
[5]. Anluwalia Sunitha Malhotra V.K., "Environmental Science", ANE Books Pvt. Ltd., New Delhi, 2013.

Abstract: Marketing is undisputedly the most important function of all business organizations worldwide. Today, it has become a significant function of services and non-profit organizations as well. Further, the present era is an age of information technology, which facilitates communication as an integrating process of civilized societies and this has been brought in contact the poles apart and interact for fun, knowledge, sharing and doing business and trade. The expanding horizons of marketing have intensified the competition, keen in satisfying customers with myriad products and services, raising their levels of standard of living and all this taken together constitute the dawning of a new era of marketing.

[1]. Marks S. Dorfman, "Introduction to Insurance" Prentice Hall, Insurance N.J. Second Edition, 1982.
[2]. Michael Theil "Demographic Variables and the Appraisal of Insurance: The Case of Assistance Products" Journal of Risk Management &Insurance Vol.6 2001 pp 16-25.
[3]. Pradeep Gupta and Sanjay Bhyana "Insurance Sector; Challenges and Strategies", JIMS 8M Oct- Dec 2002 pp 40-44.
[4]. Parasuraman, A., Zeithaml, V.A. and Berry, L.L. (1988), "Multiple-item Scale for Measuring Consumer Perceptions of Service Quality", Journal of Retailing, Vol. 64 No. 1, pp. 12-40.
[5]. Vinay Verma, "Efficiency and Effectiveness in Competitive Era in General Insurance Companies in Public Sector"–A Journey of from objectives to Results in 2012-13, The Insurance Times, Vol. XXXII No. 04, April, 2012

Abstract: Today the environment is characterized by three Cs namely – change, challenge and competition. In this tough and challenging competitive environment, it is very essential not only to survive but also to emerge as winners – the only key to stay in competition in the long run. Educational institutions are no exceptions to this phenomenon. Every institution puts its best efforts to be a best institution in imparting knowledge. To serve this purpose the strongest assets available to organizations are its human resources, that is the teachers who are the sources of ample amount of information and knowledge.

[1]. Alaba Olaoluwakotansibe Agbatogun (2010), Teachers Management of Stress Using Information and Electronic Technologies, Journal of Social Sciences, 24(1) pg 1-7.
[2]. Aziz.M (2004), Role Stress Among Women in the Indian Information Technology Sector, Women in Management Review, Vol 19 issue 7 pg. 356-363.
[3]. Beeh.T.A and J.E.Newman (1978) Job Stress-Employee Health and Organisational Effectiveness, Winter Publication pg 665-669
[4]. Dwivedi.R.S.(2001), Human Relations and Organisational Behaviour, Macmillan India Ltd, New Delhi.
[5]. Fred Luthans and Mc.Graw (2002), Organisation Behaviour, Mc.Graw Hill Publication

Abstract: India is the second largest producer of sugar in the world. It occupies an important place in the Indian economy. Nearly 7.5 million people across the country are directly or indirectly employed in the industry and over 50 million people depend on their livelihood from growing and supplying sugarcane. It contributes annually around Rs.50 billion by way of excise duty and other taxes. Inaddition about Rs.6 billion is realized by the State Government annually through vat, cess and octroi. It is the second largest agro-based industry and its contribution to the Indian economy is enormous. Sugar is produced from sugarcane and sugar beet. Bagasse also a by-product of sugar can be used as a bio-fuel and as renewable resource in manufacturing pulp, paper-products, building materials and also a renewable energy for power generation.

Abstract: : There is a growing consensus within the NHS of the significance of obtaining feedback from patients in order to improve the quality of health care,consequently, many patient satisfaction surveys are now undertaken by health care sector. Knowledge about the patients' perception towards health care quality is one of the most important steps towards introducing reforms in the health care sector. Against a background of growing consumerism, satisfying patients has become a key task for all healthcare activities. Satisfaction in service provision is increasingly being used as a measure of health system performance.

Abstract: The word "adivasi‟ originates from Sanskrit."Adi‟ means "beginning‟ "vasi‟ means "resident of‟ meaning "existed from the beginning‟. The coinage is frequently used by the tribal people and they have a sense of pride in calling themselves so. It is also said to be an equivalent of English "aboriginal‟. The tribal people, the original inhabitants, indigenous people are subjugated by the encroachers. Having lost their land to outsiders they worked for meagre wages. Tribal population which exceeds more than 40 million expects attention from the government. Isolation and minority in number prevent their movement with the main stream society. Though the government takes steps to mingle the minority groups into the mainstream society, it is doubtful whether these tribal people will enter the main stream society preserving their social and cultural beliefs.

Abstract: The utilitarian function of a product allows its buyer to control the physical context and to gain practical benefits which is of a functional intention usually referred as a Role Relaxed Behavior. The symbolic function represents self-expressive motivation and helps the buyer to achieve the desired self-image, or ideal self which is of a non functional intention which is referred as a Status Seeking Behavior. (Ennis and Zanna, 2000), verified that a product elicits beliefs and feelings that are related to instrumental and symbolic needs.

Abstract: We can find family businesses all over the world with different industries and various operating systems. Observing the list of Family Business Magazine (listing the world's oldest and biggest family businesses) one could be surprised which famous and successful companies operate as family businesses1, although this list is just a little teaser from the world of family businesses Family firms are the most common form of business structure; they employ many millions of people and generate a considerable amount of the world‟s wealth. A family business is a company owned, controlled, and operated by members of one or several families.

Abstract: Computers play an increasingly significant role in our daily life and, because of their portability and convenience; notebook and subnotebook computers are flattering widely used. Consumer satisfaction is a function of perceived performance and expectation. Feelings of satisfaction arises when customers compare their perception of the performance of a product or service to their desired and expectations. If the perceived performance of equals or exceeds a consumer's expectations then the consumer is satisfied.

Abstract: The Indian healthcare sector comprises of many segments, which include hospitals, medical infrastructure, medical infrastructure, medical devices, clinical trails, outsourcing, telemedicine and heath insurance. In the year 2004, total national health care spending had reached 5.2% of GDP, or US $34.9 billion and was 5.5% of GDP, or US60.9 billion by 2009. Today the industry has grown at about 13 percent and is expected to grow at 15% per year over the next four to five years. One of the major implications is the quality of care which is directly affected by the see in their jobs.

Abstract: Cyber bullying occurs when a child or teen uses the Internet, emails, text messages, instant messaging, social media websites, online forums, chat rooms, or other digital technology to harass, threaten, or humiliate another child or teen. Unlike traditional bullying, cyber bullying doesn't require physical strength or face-to-face contact and isn't limited to just a handful of witnesses at a time. Cyber bullies come in all shapes and sizes—almost anyone with an Internet connection or mobile phone can cyber bully someone else, often without having to reveal their identity. Cyber bullies can anguish their victims 24 hours a day and the bullying can follow the victim anywhere so that no place, not even home, ever feels safe, and with a few clicks the disgrace can be witnessed by hundreds or even thousands of people online.

Abstract: Talent acquisition is the process of finding and acquiring skilled human labour for organizational needs and to meet labour requirement. Talent acquisition as a unique function and department is a relatively new development. A separate designation of talent acquisition was required to meet the advanced and unique functions. Talent acquisition professionals are usually skilled not only in sourcing tactics, candidate assessment, and compliance and hiring standards, but also in employment branding practices, corporate hiring initiatives and the ongoing development of employees.

Abstract: This study is an attempt to know analyze the satisfaction level of customer with reference to butterfly home appliances. Customer is the individual or organization unit that consumes a product. A customer is a king of a market. Customer behavior is the determining factor for the purchase of a product. Customer behavior may be defined as the decision process and physical activity of individual. When a customer prefers a particular among a number of varieties, it is known as customer preference. The attributes of a product should attract the attitude of customer, for having customer preference. The customer preference many change from time to time, due to changes in fashion and because of faster development of the science technology.

[1]. Kothari, C.R., Research Methodology - Methods & Techniques , New Delhi, New Age international (P) Ltd., Publishers, Second Edition,2004.
[2]. Gupta, S.P., Statistical Methods, New Delhi, Sultan Chand & Sons Publishers, Thirty Fourth Editions, 2005.
[3]. Leon G.Schiffman, Leon Lazar Kanuk., Consumer Behavior,Prentice Hallof India Privat Limited, New Delhi, Ninth Edition,2008

Abstract: Any discontent or dissatisfaction which an employee faces or even imagines, when not addressed properly in a company, is treated as grievance. Every employee while joining a company has certain expectations about the company. Over a period, if those expectations are not met, there arises discontent and if this is not addressed properly, creeps out as grievance. There can't be a company which is grievance free. However, every company should have a proper grievance handling mechanism. Grievance is an upward communication. It brings out important information about creeping problems to the management in advance.

[1]. www.businesspartners.co.za
[2]. www.meecl.nic.in
[3]. www.edwardlowe.org
[4]. http:// infoshine.com (Life in BPO company - Meenakshi Sharma)
[5]. http:// dcbflegal.com
[6]. Employee Grievance Redressal Procedure in Indian organizations, Dr. Nilesh Thakre, IJRCM, 2013, Vol 3 (4), pg 98-102

Abstract: The onslaught of IT has opened the vistas for complex opportunities and escalated the expectation level of the stakeholders too. The academic arena that earlier dwelt only on sheer dissemination of information and knowledge, which revolved around monologue sessions from the teachers' end has transitioned to technology aided teaching, with the plethora of information available at a mere click of the mouse. Gone are the days when access to updated information and knowledge posed a big challenge to the teaching fraternity.

[1]. www.edutopia.org
[2]. ww2.kqed.org/mindshift
[3]. KQED News- Tina Barseghian, (February 5, 2011), "Teaching strategies - Three trends that define the future of teaching and Learning".
[4]. Eva Myrberg, Monica Rosen, www.iea.nl/fileadmin

Abstract: Social media marketing is the process of gaining awareness, driving traffic and engaging your customers and prospects using social media channels. Despite the current boom of Social networking sites for marketing, this study reveals that effectiveness of advertising through social networking sites. However, Social networking sites provides the ideal platform for direct communication between organizations and customers. Marketing on social network sites has to follow new rules and principles and each organization has to clearly determine if social media marketing is appropriate for them or not.

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Abstract: The stress is caused by both external factors like environment, the people around us, etc. and also by internal factors like ability, health condition, and willingness to accept the challenges. Stress is present in every job.

[1]. Bacharach, S., Bauer, S., & Conley, S. (1986). Organizational analysis of stress: The case of elementary and secondary schools. Work and Occupations, 13(1), 7-32.
[2]. Cohen, J.H. (1991). What is a teacher's job?: An examination of the social and legal causes of role expansion and its consequences. Harvard Journal of Law and Public Policy,14(2): 427-446.
[3]. Frederickson BL (2001). The role of positive emotions in positive psychology: The broadening and build theory of positive emotions. American Psychol, 56: 218-226.
[4]. Gaur SP, Dhawan N 2000. Work-related stress and adaptation pattern among women professionals. J Com Gui Res, 45(1 and 2): 58-64.

Abstract: Innovation in Education is very important to the field of Education. This paper is an attempt to create new things in the field of Education for the betterment of the young minds. Innovation is the centerpiece of a results- driven ethos, and a crucial engine for creating a cycle of continuous learning and improvement. It is sadly ironic that this learning cycle is weaker in public education than in almost any other field, even though the purpose of this field is to advance learning among the students it serves.

[1]. Adams, R. S., & Chen, D. (1981). The process of educational innovation: An international perspective. London: Kogan Page/UNESCO Press.
[2]. Adamson, B., & Davison, C. (2008). English language teaching in Hong Kong primary schools: Innovation and resistance. In D. Murray (Ed.), Planning change, changing plans: Innovations in second language teaching (pp. 11–25). Ann Arbor, MI: University of Michigan Press.
[3]. Alderson, J. C. (1986). Innovations in language testing. In M. Portal (Ed.), Innovations in language testing (pp. 93-105). Windsor: National Foundation for Educational Research/Nelson.
[4]. Baldridge, J. V., & Deal, T. E. (1983). The basics of change in educational organizations. In J. V. Baldridge & T. E. Deal (Eds.), The dynamics of organizational change in education, (pp. 1-11). Berkley, CA: McCutchan.
[5]. Bartlett, L. (1990). Teacher development through reflective teaching. In J.C. Richards & D. Nunan (Eds.), Second language teacher education (pp. 202-214).Cambridge: Cambridge University Press.

Abstract: India harbours a wide range of medicinal plants mostly used in Ayurvedic, Unani Siddha, Homeopathic, Allopathic and other alternate medicinal practices such as folk medicine, home remedies, household remedies, naturopathy, tantra-therapy, Amchi and tribal medicine. The plants used in alternate medicine are awaiting a touch of modern knowledge. A rough conception is that out of 17,500 flowering plant species know from India, more than 4000 species are used as medicinal plants of which 300 species yield gum and dyes and about 100 species yield essential oils and are used as raw materials in drug industry.

[1]. Anonymous, 1956. Wealth of Indian. Vol- I-XI. P.I.D., C.S.I.R. New Delhi.
[2]. Bannerman. R. H. 1983. Traditional medicine and healthcare coverage. Geneva : World Health Organization.
[3]. Chaudhuri,A.B. 2007.Endangered Medicinal plants. Daya Publishing House,Delhi.
[4]. Chopra,R.N., Nayer,S.L. and Chopra,I.C. 1956. Glossary of Indian Medicinal Plants.
[5]. Council of Scientific and Industrial Research, New Delhi.
[6]. Gamble,J.S. and Fischer,C.E.C. 1915-1936. The Flora of the Presidency of Madras. vol.I,II,III,.Adlard & Son Ltd, London.

Abstract: The term social responsibility is generally defined as those obligations a firm has to the society in which it operates, social responsibility is concerned with how organizations and managers deal with the issues and problems confronting society. Ethics and moral principles norms or standards of right or wrong every business organization has social responsibility toward a number of stakeholders. In same way marketing practices should be ethical with reference to moral norms, standards and values. Company's products, policies and practices should not have adverse impact on customers, other stakeholders and larger interest of society.

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