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| Paper Type | : | Research Paper |
| Title | : | The Effect of Customer Value, Mall Atmosphere and Advertising Toward Customer Loyalty Through Customer Satisfaction (A Study On Mall Visitor At Bekasi, Indonesia) |
| Country | : | Indonesia |
| Authors | : | Wagiarto Hs || Widji Astuti || Abdul Manan |
Abstract: This research aims to analyze the effects of customer value, mall atmosphere and advertising toward customer loyalty mediated by customer satisfaction as the intervening variable at malls in Bekasi City, Indonesia. The population in the research are customers who have an experience of purchasing products or services in malls at Bekasi.............
Keywords: Customer value, mall atmosphere, advertising, customer satisfaction, customer loyalty
[1]. Ahmad. (2012), Attractiveness Factors Influencing Shoppers Satisfaction, Loyalty, and Word of Mouth: An Empirical Investigation of Saudi Arabia Shopping Mall. International Journal of Business Administration, Vol 3. No 6. pp 101-112.
[2]. Arnould, E. J, Price, L. L and Tierney, P. (1998), Communicative staging of the wilderness service escape. The Service Industries Journal, Vol 18. No.3. pp 90-115.
[3]. Assael, Henry, (1992), Customer Behaviour and Marketing, Fourth Edition, PWS-Ken Publishing Company Boston –USA.
[4]. Babin, B. J. and Attaway, J. S. (2000), Atmospheric affect as a tool for creating value and gaining share of customer. Journal of Business Research, Vol 49. No 2. pp 91-99.
[5]. Badan Pusat Statisik (2015). Bekasi Indonesia
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| Paper Type | : | Research Paper |
| Title | : | The development of model and strategy of micro and small enterprises empowerment for ensuring street food safety for elementary school children in Indonesia |
| Country | : | Indonesia |
| Authors | : | Arief Safari || Machfud || Eriyatno || Heny K Daryanto |
Abstract: To fulfill the need of safe food for school children, the government assistance is needed to empower Micro and Small Enterprises (MSEs) in producing safe Street Food for Schools Children (PJAS). The aim of this study is to design the Purposeful Activity Model (PAM) of MSEs empowerment and also to develop some alternatives of strategic initiatives and its priorities so that it can guarantee the PJAS safety effectively and efficiently..........
Keywords: Food Safety, Model, MSEs, PJAS
[1] L Fielding, L. Ellis, D. Clayton, A. Peters, An evaluation of process specific information resources, aimed at hazard analysis, in small and medium enterprises in food manufacturing, Food Control, 22, 2011, 1171-1177.
[2] B Ball, A. Wilcock, and M. Aung, Factors influencing workers to follow food safety management systems inmeat plants in Ontario, Canada. International Journal of Environmental Health Research, 19 (3), 2009, 201–218.
[3] C Yapp and R. Fairman, Factors affecting food safety compliance within small and medium-sized enterprises: implications for regulatory and enforcement strategies. Food Control, 17, 2006, 42-51.
[4] M Dora, M. Kumar, D. Van Goubergen, A. Molnar, X. Gellynck, Food quality management system: reviewing assessment strategies and a feasibility study for European food small and medium-sized enterprises, Food Control, Vol. 31, 2013, 607-616.
[5] A. Safari A, Machfud, Eriyatno dan HK. Daryanto, Upaya peningkatan kesehatan anak melalui penerapan model keamanan pangan. Jurnal Kesehatan Masyarakat Nasional, 10 (4), 2016.
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| Paper Type | : | Research Paper |
| Title | : | Quality Issues in Branch Banking Operations: Proposing an Enhanced Conceptual Perspective |
| Country | : | United Arab Emirates |
| Authors | : | Zeeshan Aslam and Hummayoun Naeem |
Abstract: The United Arab Emirates has a large banking sector. More than 75 banks including domestic and foreign banks are operatingin the United Arab Emirates. They have a huge network of branch and all branches are connected to head office of the Bank. The involvement of leaders plays an important role in quality management operations of these banks. The nature of the operations will determine that how to implement the quality management techniques........
Keywords: Quality Management, Branch Banking Operations
[1]. Naeem, H, Saif. M. (2008) Operational management in commercial branch banking: Developing and proposing an updated theoretical quality management perspective, European Journal of Science. Vol 2, No. 3 pp 77-84
[2]. Deming, H. and Dipl. S. (2008)Expanded Deming Model: An analysis of quality management, European Journal of Science.Vol 2, No. 3 pp 31-39
[3]. Severovic, H. and Dipl, Sostaric.(Article 2009) Causes and Consequences: How to improving quality management. Asian General Science. Vol 2, No. 3 pp 19-26
[4]. Estudos E., Fernando A. F. Ronald W. Spahr,P. Santos, Paulo M. M. Rodrigues. Working Papers,(2010) A multiple criteria framework to evaluate, Bank branch potential attractiveness.
[5]. Fernando A. F and Ferreira and Sérgio P and Santos and Paulo M. M and Rodrigues and Ronald W. Spahr.Working papers,(2011) Evaluating retail banking quality service and convenience with MCDA techniques, a case study at the bank branch level.