IOSR-JBM   Volume-24 ~ Issue-12 ~ Dec. 2022

Abstract: Background: The internet era has brought tremendous changes in the lives of people. Without any generation gap, people are accepting the internet to ease their lives. One such notable change we see in today's life is a change in buying behavior by shifting towards online buying. The Internet is loaded with information and knowledge, and also enables ease of transactions and social networking via social media. People are connecting with the world through social media they exchange status, and content and share opinions and views, hence there are various external stimuli due to which the buyer may end up in impulse buying. This paper aims at studying the impact of social media usage on online impulse buying especially focusing on the social commerce context........

Key Word: Online Buying Behaviour, Online Impulse buying, Social - commerce, Social media, Social media marketing, Social media community

[1]. Abdelsalam, S., Salim, N., Alias, R. A., & Husain, O. (2020). Understanding online impulse buying behavior in social commerce: a systematic literature review. IEEE Access, 8, 89041-89058.
[2]. Ahsan, K., & Rahman, S. (2021). A systematic review of e-tail product returns and an agenda for future research. Industrial Management & Data Systems.
[3]. Akram, U., Hui, P., Khan, M. K., Yan, C., &Akram, Z. (2018). Factors affecting online impulse buying: evidence from Chinese social commerce environment. Sustainability, 10(2), 352.
[4]. Al-Zyoud, M. F. (2018). Does social media marketing enhance impulse purchasing among female customers case study of Jordanian female shoppers. Journal of Business and Retail Management Research, 13(2).
[5]. Ali Taha, V., Pencarelli, T., Škerháková, V., Fedorko, R., &Košíková, M. (2021). The Use of Social Media and Its Impact on Shopping Behavior of Slovak and Italian Consumers during COVID-19 Pandemic. Sustainability (2071-1050), 13(4).

Abstract: Management accounting is the main source of information for allocation of scarce resources within a company. The specific objective of the study was to examine budgeting as a management accounting technique for attaining financial adequacy. The research study was underpinned on theories which included the Agency theory, the Social contract theory, the theory of public expenditure and the Contingency theory of Management Accounting. This study utilized descriptive research design. Structured questionnaires were used as the data collection tools. The target population comprised of17 CECs, 17 Chief Officers, 41 directors, 334 senior level employees, 2,538 middle level employees and 5,369 lower level employees from 17 county governments. Purposive sampling and simple........

Key Words: Compliance Risk Mapping, Audit Quality, Savings and Credit Co-operative Societies

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Abstract: The general trend is that secondary schools, under guidance of the Ministry of Education and Teachers' Service Commission, have continuously adopted a number of Human Resource Practice standards for daily routine, in order to improve student performance. Unfortunately, in the honing process, varied life mishaps impinge on teachers' delivery, destabilising workflow intermittently and as a result, individual wellbeing is affected and consequently, delivery to the learners. The overall objective of this study was to evaluate the influence of non-directive workplace counselling techniques on teachers' performance in public secondary schools in Bungoma South Sub-county........

Key Words: Non-Directive Workplace Counselling Technique, Teachers' Performance, Bungoma South Sub-County

[1]. Akoth, A. (2014). Factors influencing implementation of workplace counseling services: a case of University of Nairobi (Doctoral dissertation, University of Nairobi).
[2]. Amani, J., &Sima, R. (2015).The status of career counselling services in higher learning institutions in Tanzania. International Journal of Education and Social Science, 2(8), 18-28.
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Abstract: The aims of this study were (1) to partially test and analyze the effect of the marketing mix and expectations on student satisfaction (2) to partially test and analyze the effect of the marketing mix and expectations on student loyalty. (3) To test and analyze the effect of satisfaction on student loyalty. (4) To test and partially analyze the effect of the marketing mix and expectations on student loyalty through student satisfaction at State Vocational High Schools in Barru District. The research location was at the State Vocational High School in Barru Regency with a population of 2689........

Key Words: Marketing Mix, Expectations, Student Satisfaction and Student Loyalty

[1]. Samat, Luis Marnisah, Omar Hendro, and Tirta Jenahar. "Marketing Mix Against Student Decisions Choosing Private Universities in the city of Palembang." SRIWIJAYA JOURNAL OF MANAGEMENT AND BUSINESS 15, no. 4 (June 21, 2018): 221–29. https://doi.org/10.29259/jmbs.v15i4.5724.
[2]. Supriyani, and Heryanto Susilo. "The Influence of Marketing Mix Strategy on Students' Decisions in Choosing Madrasah Aliyah Negeri Tuban." Journal of Education Management Dynamics 1, no. 1 (February 7, 2017): 68. https://doi.org/10.26740/jdmp.v1n1.p68-78.
[3]. Barizah Fajriyah Arief, S. Pd I. "Analysis of the Influence of Marketing Mix Strategy on Students' Interests in Choosing Public Madrasah Tsanawiyah in Pacitan Regency." Masters, UIN Sunan Kalijaga, 2014. http://digilib.uin-suka.ac.id/13847/.
[4]. Buchari Alma. Corporate Management & Marketing Strategy for Education Services. Bandung: Alfabeta, 2008.
[5]. Ginting, Yanti Mayasari, and Gita Marantica. "Analysis of the Influence of Service Marketing Mix, Social Factors, and Personal Factors on Students' School Decisions for Students at the Pekanbaru Labor College." Procuration: Management Scientific Journal 7, no. 4 (December 28, 2019): 453–69.

Abstract: Financial strength analysis is of great substantial matter for pharmaceutical businesses. The COVID-19 pandemic had an impact on global economics, especially on the drug industry. So, the abrupt pandemic breakout has affected the pharmaceutical industry of Bangladesh.Considering the COVID-19 pandemic, this paper attempts to predict the probability of bankruptcy of 15 publicly traded pharmaceutical companies of Bangladesh using Atman's Z-Score Model. This study investigates the past five years' financial data of Square Pharmaceuticals.......

Key Words: Altman Z-score, bankruptcy, financial performance, pharmaceutical companies

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[3]. Altman, E.I. (1968). Financial ratios, discriminant analysis and the prediction of corporate bankruptcy, Journal of Finance,pp. 189-209.
[4]. Altman, E.I., Haldemann, R.G. and Narayan, P. (1977). ZETA analysis a new model to identify bankruptcy risk of corporation, Journal of Banking and Finance,1, pp. 29-54.
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Abstract: In this paper one particular part of the revolution journey, the subjectivity of revolution management and the influence that a change in leadership style can have. A framework is presented which explores the sense making and subjectivity of those involved in revolution management, and the close link between these and the positive and negative outcomes of the revolution process. The paper sets out the research undertaken by the co-researchers and myself in one compact business over a three year period. The research shows.............

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Abstract: Background:Green environment is one of the most important issues in today's world. Governments in all over the world are working for protecting global environment and developing different framework to find out the best possible solution. The study portrays the green banking implementation in IFIC Bank ltd. For this, status of green banking in IFIC Bank Ltd., policy guidelines of Bangladesh Bank for green banking implementation etc. related literature are reviewed to find a gap. Then a conceptual model is developed for conducting the study.Throughout the study, a sequence.........

Keyword: Green Banking, Implementation, Policy Guidelines, Profitability

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