IOSR-JHSS   Volume-23 ~ Issue-7 ~ July -2018

Abstract: The word, culture, is usually associated with anthropological practices like dances, arts and craft, language use, tribal rituals, ethics and values all of which peculiarly identify any given group of people. In this respect, culture is represented as the opposite of modernity. Culture therefore always conotes the exotic, the primitive, the pristine, the primordial, the unsophisticated, the underdeveloped, the uncivilized, the prehistoric, the crude and antiquity. However, there is another sense that the culture is known for. It is about the present too. It is about work in progress. It is about civilization. This is the idea Dzurgba has in mind when he comprehensively defines it in a manner that suggests an affinity between the old and the new in fostering the progress of society:..........

[1]. Abraham, RC The Tiv People, London, Crown Agents, 1940
[2]. Brandel, Fernand A History of Civilizations, New York, Pengium Books, 1987.
[3]. Dzurgba, Akpenpuun. Elements of Tiv Culture: Material and Ideological Studies, Ibadan, John Archers, 2016
[4]. Eliot, T.S. "Tradition and The Individual Talent" in Critical Theory Since Plato (ed) Hazard Adams, New York, Harcourt Brace Javonovich Inc., 1971.
[5]. Fukuyana,Francis: The End of History and The Last Man, London: Pengium Books, 1992.

Abstract: The assumption of this paper is that media convergence has blurred the hitherto existing line between the mass media and interpersonal communications, and has nonverbal cues as its strength. Rather than the evolutionary technique, the paper adapted the descriptive approach in the discussion of facts. It, therefore, suggests a renewed attention to development scholarship in non-verbal and subliminal communications by reviewing its implication for effective communication, particularly in the prevailing era of media convergence. To achieve this, the paper reviewed some literature relating to communication, non-verbal and subliminal communications and media convergence, and buttressed the significance of nonverbal and subliminal communications in media convergence. Recommendations were made including the reinforcement of non-verbal and subliminal communications in digital media productions for greater communication service delivery.

Key Words: Communication, Nonverbal Communication, Subliminal Communication, Media Convergence

[1]. Ajibade, B. & Omni, E. (2014). Nigerian arts traditions. In B. Ajibade and E. Enamhe, (Eds.). Creative & media arts: A practical source book. Calarbar: Spindrel International Company.
[2]. Baran, S. (1990). Introduction to mass communication: Media literacy and culture. California: Mayfield Publishing Press.
[3]. Betiang, L. (2004). Public broadcasting in national development. Journal of the National Broadcasting Commission. NBC News. 6(4), 19 - 25.
[4]. Egwu, E. U. (2001). Foreign media projection of Africa. The role of African communicators. The Nigerian Journal of Communications. The biannual journal of the African council for communication education. (ACCE), Nigerian Chapter, 1(1), 1-15.
[5]. Erdal, I. J. (2011). Coming to terms with convergence journalism: Cross-media as theoretical and analytical concept. Sage Journals, Volume 17, Issue 2, May 2011. pp. 213-223.

Abstract: The study was carried out to identify the extent of resource provision in Colleges of Education for the effective implementation of Office Technology and Management Education (OTME) Programme. The study adopted descriptive survey research design. The population of the study was 21 Business education lecturers from Ebonyi State College of Education and Enugu State College of Education (Technical). All the lecturers were used for the study so no sampling was done. The instrument used for collecting data was a structured questionnaire. The instrument was developed by the researcher and it was validated by three experts. The instrument was tested for reliability using Kuder-Richardson (K-20) formula and the reliability index was 0.63. The instrument was administered to the........

Keywords: Education, management, resource provision and OTME programme

[1]. Abimbade, A. (1997). Principle and practice of educational technology. Ibadan: International Publisher Ltd.

[2]. Adeyanyu, H.I., Ajayi, K.O. s& Salomi, M.O. (2011). Status of human and material resources in public primary schools in Ogun State: Implementation for curriculum development. Journal of Basic and Applied scientific research. 1(7), 634-637.

[3]. Afuwape, M.O. (2004). The effect of computer assisted instruction on students' attitude towards integrated science. Nigeria Journals of Computer Literacy (NJCL). 3(1), 40-46.
[4]. Anioke, B. O. (2011). Problems and prospects of business education in Nigeria. In Eze, C. E., Introduction to Vocational Education. (New Edition) Enugu: Lady Star Printing Services.

[5]. Ayodele-Bamisaye, O., Nwuzoke, I.A., & Okediran, A. (2003). Education this millennium-innovation in theory and practice. Lagos: Macmillan Nigeria Publishers Limited.

Abstract: Apologists of colonialism argue that it left in Africa economic legacies with potentials of triggering economic growth; that it laid the foundation for growth by initiating Africa into the international economic order; that Africa's underdeveloped status lies only in Africa's post colonial experience. Opposing this predominantly Euro-American view are proponents of the position that colonization is responsible for Africa's Post colonial underdevelopment. Theirs is that Africa's underdevelopment derived from historical antecedents of colonialism. Using mostly secondary sources and scholarly analysis of colonial economic data, this paper examines the economic legacies of colonialism and posits that colonial economic legacies are not assets but hindrances to Africa's economic transformation. It implores African leaders to chart a new course to Africa's economic development by jettisoning rudiments of colonial economic legacies.

Keywords: colonialism, Africa, economic, underdevelopment

[1]. Patrick O'Brien, "Colonies in a Globalizing Economy, 1815-1948". Paper Presented at the Second GCHN Conference, IV Vine, California. 15th – 17th January, 2004, 55.
[2]. Lord Lugard, The Dual Mandate in Tropical Africa (London:W Blackwood and Sons,1922).
[3]. Michael Crowder, West Africa Under Colonial Rule (London: Hutchson and Co., 1968), 275.
[4]. Michael Crowder, 277.
[5]. Edward Kerby, Alexander Morandi, and Remi Tedwab, 3 Policy Lessons from Africa's Colonial Railways; International Growth Centre, Annual Report, 2016, 5.

Abstract: The objective of this paper is to explore and analyse the novel Agnisakshi written by LalithambikaAntharjanam in the light of Foucauldian concept of discipline, power and resistance. When we apply these theories in the corpus of this novel, it will definitely reflect upon the various ways in which man gets privileged to establish his power over woman. Through a certain systematic conditioning,they make the female subordinate to them. Besides these, there are certain social, cultural and religious structures that function so as to bring "discipline" and "order" to the behavioral pattern of the woman in society. All these ultimately add to the subjugation of woman in a male-dominated patriarchal society.

Keywords: Patriarchy, Subjugation. Power, Resistance, Panoptic surveillance

[1]. Foucault, Michel. Discipline and Punish: The Birth of the Prison. Trans. A. M. Sheridan. London: Penguin Books, 1977.
[2]. ---. The History of Sexuality: Volume One: An Introduction. Trans. Robert Hurley. London: Penguin Books, 1978.
[3]. Antharjanam Lalithambika.Agnisakshi.1976. Trans. VasanthiSakaranarayan. New Delhi: Oxford University Press, 2015..

Abstract: Women have always been contributing to the economy to achieve remarkable progress. But it is the gender prejudice that still prevails at every social division, although in the most educated and developed society. It is also unable to absorb this noticeable participation of women in all spheres of her life. In some regions, male-biased societies reduce the part of women in significant matters in the economy and also in the family. This paper focuses on the socio economic conditions of the women domestic workers in Tiruchirappalli Town. The aim of the study is to bring out the problems faced by the women domestic workers. As the population is infinite, the researcher had used the non-probability sampling and adopted convenient sampling method for collecting the sample. Fifty women domestic workers were selected. The researcher used self-prepared questionnaire for collecting data on.........

[1]. Tripathy S.N. (1996) " Women Labour in Construction Sector, A Study in Orissa‟ in S.N Tripathy (Ed), " Unorganized Women Labour in India‟, New Delhi, Discovery publishing house, pp. 92-98.
[2]. Hondagneu and Sotelo. P (1994), "Regulating the Unregulated? Domestic Workers‟, Social Problems, Vol.41, Issue1, pp. 50-64
[3]. Shrayana Bhattacharya and Shalini Sinha, "Domestic Workers in India: Background and Issues‟, WIEGO India Law Project, 2009. (Unpublished paper written for the WIEGO Law Project, India).

[4]. Sindhu Menon, "The Domestic Worker Informal Sector: An Intersection of Caste, Religion and Language‟, Sanhati, October 27, 2010 retrieved from http://sanhati.com/excerpted/2898/ dated, 28 September, 2016.

[5]. Nisha Varia, ""Sweeping Changes?" A Review of Recent Reforms on Protections for Migrant Domestic Workers in Asia and the Middle East‟, Canadian Journal of Women and the Law, January 2011, Vol. 23, No.1, pp. 265-287..

Abstract: In Acehnese community, the existence of substitute heir concept has not been well accepted because the people still hold classical jurisprudence which considers that the concept of substitute heirs does not meet the obligatory bequeathing requirements, i.e. the heir is alive when the deceaseddies. On the other hand, Sharia Courts recognizes the existence of substitute heirs based on Article 185 in Islamic Law Compilation..

Keywords:substitute heir concept, Islamic Law Compilation, and Aceh

[1]. Al-Qurtubiy, Al-Jami‟ li al-Ahkam Qur‟an, Dar al-Fikr al-"Arabiy, Mesir, 1348 H.
[2]. SyarifuddinA. Pelaksanaan Hukum Kewarisan Islam dalam Lingkungan Adat Minangkabau, PT. Gunung Agung, Jakarta, 1984.
[3]. AndersonJND"Recent Reforms in the Islamic Law of Inheritance," dalam International and Comparative Law Quarterly 14, 1965.
[4]. Saebani BA.Fiqh Mawaris, CV. Pustaka Setia, Bandung, 2009.
[5]. Rahman F.Ilmu Waris, PT. Alma‟arif, Bandung, 1971..

Abstract: Lexical hypothesis suggested that natural language development is an underlying relationship between big five traits and metalinguistic awareness. Academic performance is also strongly influenced by the natural language development. Hence, the objective of the present study was to examine the relationships among these three variables particularly highlighting the mediation of metalinguistic awareness between big five traits and academic performance. Three hundred sixty undergraduate students completed the Five Factor Inventory, metalinguistic test and reported their grade point average. All the correlations between big five traits, three measures of metalinguistic awareness and GPA were.............

Keywords: Big Five traits, lexical hypothesis, metalinguistic recognition, reproduction, error correction

[1]. Ackerman, P. L., &Heggestad, E. D. (1997). Intelligence, personality, and interests: Evidence for overlapping traits.Psychological Bulletin, 121(2), 219-245.
[2]. Allport, G. W., &Odbert, H. S. (1936). Trait names: A psycho-lexical study. Psychological Monographs, 47(1, Whole No. 211).
[3]. Ashton, M. C., Lee, K., Perugini, M., Szarota, P., de Vries, R. E., & Di Blas, L. (2004). A six-factor structure of personality-descriptive adjectives: Solutions from psycholexical studies in seven languages. Journal of Personality and Social Psychology, 86(2), 356- 366.
[4]. Barrick, M. R., Mitchell, T. R. & Stewart, G. L. (2003). Situational and motivational influences on trait-behavior relationships. M. R. Barrick and A. M. Ryan (Eds.), Personality and work: Reconsidering the role of personality in organizations, 60-82. San Francisco: Jossey-Bass
[5]. Barrick, M. R., & Mount, M. K. (1991). The Big Five personality dimensions and job performance: A meta-analysis. Personality Psychology, 44, 1-26..

Abstract: Lipid abnormalities in patients with diabetes play an important role in development of atherogenesis. Diabetes is now commonly recognized as a coronary heart disease risk equivalent 1,2,2,4.This is mainly attributed to the high rates of dyslipidemia among diabetic patients which is believed to be one of the major factors accounting for the high percentage of deaths among diabetics due to cardiovascular disease (CVD). Lipid abnormalities in patients with diabetes play an important role in development of atherogenesis. Our study aims to compare the efficacy of atorvastatin 40 mg daily and rosuvastatin 20 mg daily and on alternate day.This prospective observational study was conducted in type-2 Diabetes mellitus patients who presented to the OPD in deparment of medicine between November2014&2015.A total of 300 patients were included in the study.The lipid parameters and fasting blood sugar parameters were significantly(<.001) reduced after treatment of 6 weeks. Hence forth the above study showed that Rosuvastatin 20 mg daily and alternate day was most effective in reducing the LDL-C when compared to Atorvastatin 40 mg daily.

[1]. Agus Prianto, 2006 . Menakar kualitas pelayanan publik . In-Trans, Malang
[2]. Tamin, Feisal, 2004. Reformasi birokrasi : analisis pendayagunaan aparatur Negara. Jakarta : Belantika

[3]. Dwiyanto, Agus, Kusumasari, Bevaola, 2003. Reformasi Pelayanan Publik: Apa yang Harus Dilakukan? Policy Brief. No. II/PB/2003.
[4]. Effendi, Muh. Arief. 2009. The Power Of Corporate Governance: Teori dan Implementasi. Jakarta: Salemba Empat.
[5]. Peraturan Menteri Dalam Negeri RI Nomor 24 Tahun 2006 tentang Pedoman Penyelenggaraan Pelayanan Terpadu Satu Pintu..

Abstract: In a state of affair, a speaker typically asserts the (un)truth of a proposition because his volition indicated to mark a presupposition about what he said. What he said is possible for what happens, happened, will happen in real or imaginary world. For this view, the duty of the hearer must consider whether the state of affair is factivity or nonfactivity. Factivity or nonfactivity usually is implied commitment the (un)truth of a proposition or (un)occurrence of an event through modal predicatives. For instance, (1) I know she has arrived. (2) I think she has arrived. The factivity or nonfactivity in (1) and (2) is committed by the modal predicatives"know‟ and "think‟. "Know‟is considered the strong commitment while "think‟ is the very weak one of the speaker to the truth of what he said (she has arrived). From this point of view, we first investigate and analyze some of factual and nonfactual..........

Keywords: factive, Contra-factive, Non-factive, proposition, modality

[1]. NguyễnĐứcDân (1996), LogíchvàtiếngViệt. NxbGiáodục, Tp. HCM.

[2]. NguyễnĐứcDân (1998), Ngữdụnghọc. Tập 1. NxbGiáodục, TP.HCM.
[3]. Cao XuânHạo (1999), TiếngViệt - Mấyvấnđềvềngữâm, ngữnghĩa, ngữpháp, NxbGiáodục, Tp.HCM.
[4]. Cao Xuan Hao (2005). GiáotrìnhNgônngữhọcđạicương (bảndịch). NxbKhoahọcxãhội. HàNội

[5]. Cao XuânHạo (2006), TiếngViệtsơthảongữphápchứcnăng, NXB KHXH vàcông ty vănhóaPhương Nam.

Abstract: बच्चे किसी भी समाज के भविष्य होते हैं । बच्चों को केंद्र में रखकर ही कोई समाज या देश अपने राष्ट्र निर्माण की भावी संरचना करता है क्योंकि बच्चे राष्ट्र की अमूल्य धरोहर एवं भावी संसाधन तथा सांस्कृतिक विरासत होते हैं । बर्षों पहले हमारे समाज में कई कुरीतियाँ थी जिसमें व्यक्ति जीता तो था पर बुरी स्थिति में । कई कुरीतियाँ तो
ऐसी थी जिसमें साँस तो अपनी होती थी किंतु साँसों पर पहाड़े समाज के होते थे । खुशी तो थी पर कुछ बंधन भी थे जिनको तोड़ पाना संभव नहीं था । उस समय की सबसे बड़ी बात थी कि संस्कार और संस्कृति सातवें आसमान पर थे । कुछ कुरीतियाँ होते हुए भी ये दमघोंटू नहीं थे । अगर हम वर्तमान......

1.   http://m.dailyhunt .&gt;india&gt;hindi भारतीय समाज का बदला स्वरूप , 17मार्च 2018
2.  synques.net&gt;demo&gt;viewbasicnews बदलते परिवेश और हमारे सामाजिक मूल्य का होता पतन , 28 सितम्बर 2013
3.  श्रीवास्तव , डॉ0 डी0 एन0 एवं डॉ0 प्रीति वर्मा , बाल मनोविज्ञान : बाल विकास , अग्रवाल पब्लिकेशन्स, पंद्रहवाँ
संस्करण 2007 /2008, पृ. - 317.

Abstract: ...........

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Abstract: उत्तरी भारत में चौदहवीं से सत्रहवीं शताब्दी तक फैली भक्ति की लहर समाज के वर्ण, जाति, कुल और धर्म की सीमाएं लांघ कर सारे जनमानस की चेतना में परिव्याप्त हो गई थी, जिसने एक जन-आंदोलन का रूप ग्रहण कर लिया था। भक्ति आंदोलन का एक पक्ष था साधन या भक्त के द्वारा मोक्ष की प्राप्ति अथवा भगवान के साथ मिलन, चाहे भगवान का स्वरूप सगुण था या निर्गुण। दूसरा पक्ष था समाज में स्थित असमानता का। ऊंच-नीच की भावना अथवा एक वर्ण, जाति या धर्म के लोगों का दूसरे वर्ण व जाति या धर्म के लोगों के प्रति किए गए अत्याचार, अन्याय और शोषण का विरोध। इस प्रकार संतो ने असहमति और विरोध का नारा बुलंद किया।

1. डॉ० शेखावत कल्याण सिंह मीरवाई का जीवनवृत एवं काव्य
2. डॉ० शुक्ल रामबहोरी हिंदी साहित्य का उद्धभव और विकास
3. डॉ० शर्मा सुमन मध्यकालीन भक्ति आंदोलन का सामाजिक विवेचन
4. तुलसी दास ग्रंथावली -आ रामचनद्र शुक्ल
5. तुलसी दास - चन्द्रावली पांडेय

Abstract: This article examines the concepts of artificial intelligence (AI) and economics, highlighting their intersection and analyzing various studies that investigate AI's influence on economic dynamics. We assess the existing literature regarding the implications of AI adoption and the current regulatory measures associated with this technology. Economic research addresses aspects such as growth, employment, productivity, and income inequality, while regulatory discussions encompass market competition, data privacy, copyright issues, national security, ethical considerations, and financial stability........

KEYWORDS: Artificial Intelligence, AI, AI and economics, Automation, AI and the Labour Market

[1]. Abdar, M., & Yen, N. Y. (2017a). A survey on sharing economy and its effect on human behavior changes. Paper presented at the 201731st International Conference on Advanced Information Networking and Applications Workshops (WAINA), Taipei.
[2]. Abdar, M., & Yen, N. Y. (2017b). Understanding regional characteristics through crowd preference and confidence mining in P2P accommodation rental service. Library Hi Tech, 35(4), 521–541. https://doi.org/10.1108/LHT-01-2017-0030
[3]. Belk, R. (2014). You are what you can access: Sharing and collaborative consumption online. Journal of Business Research, 67(8),
[4]. Belletti, F., & Bayen, A. M. (2018). Privacy-preserving MaaS fleet management. Transportation Research Part C: Emerging Technologies, 94, 270–287. https://doi.org/10.1016/j.trc.2017.08.028
[5]. Botsman, R. (2013). The sharing economy lacks a shared definition. Fast Company, 21, 2013

Abstract: Today the primary concern of green marketing is customer engagement. Smart marketers are focused not only on whether customers view their message, but to what extent they engage with it. The motive of green marketing campaigns is to influence customer attitude and behaviour by communicating the benefits of engaging in environmentally responsible behaviour, such as recycling, conserving energy, purchasing locally or regionally grown/raised food, etc. A growing number of customers expect the companies they buy their products from, must have a positive impact on the environment and society........

KEYWORDS: green marketing, customer engagements, environment.

[1]. Cicala E., John; Carmona, Jesus; Oetes R., Barbara (2016). Influencing Consumer Engagement in Environmentally Responsible Behaviour. International Journal of Management and Marketing Research, Vol. 09, No. 2, 2016, ISSN: 1931-0269 (Print), ISSN: 2157-0698 (Online), pp. 1-12.
[2]. Vitell, S. (2015) “A Case for Consumer Social Responsibility: Including a Selected Review of Consumer Ethics/Social Responsibility Research,” Journal of Business Ethics, vol. 130(4), p. 767-774.
[3]. Hajat, S., S. Vardoulakis, C. Heaviside, and B. Eggen (2014) “Climate Change Effects on Human Health: Projections of Temperature-Related Mortality for the UK during the 2020s, 2050s and 2080s,” Journal of Epidemiology and Community Health, vol. 68(7), p. 641-648.
[4]. Intergovernmental Panel on Climate Change (2014). Concluding Installment of the Fifth Assessment Report: Climate Change Threatens Irreversible and Dangerous Impacts [Press Release] Retrieved from www.ipcc.ch/pdf/ar5/prpc_syr/11022014.
[5]. DAMM, R.; RODRIGUEZ-MONROY, C. (2011). A review of the customer lifetime value as a customer profitability measure in the context of customer relationship management. Intangible Capital, 7(2): 261-279.

Abstract: Human Resource Management is mainly about people at work, second element - resource - refers to the assumption that workers can be a powerful source of organisational success, and the final element of the concept of HRM refers to the notion that worker attitudes and behaviours can be influenced and affected by managerial interventions. For a better theoretical understanding of the impact of HRM on performance, the AMO model (ability, motivation, opportunity) or AMO theory will be explained in this section. Together with the RBV (resource-based view),.......

KEYWORDS: HRM, Performance, VRIO, RVM, AMO

[1]. Becker, B. E. and Huselid, M. A. 2006: Strategic human resource management: Where do we go from here? Journal of Management, 32(6), 898 925.
[2]. Boselie, P. and Paauwe, J. 2009: Human resource management and the resource-based view. Chapter 25 in: Wilkinson, A., Redman, T., Snell, S. and Bacon, N. 2009: The SAGE handbook of human resource management, SAGE.
[3]. Cools, K. 2009: Controle is goed, vertrouwen nog beter: Over bestuurders en corporate governance, Stichting Management Studies, vierde druk, Assen: Koninklijke van Gorcum.
[4]. Fleetwood, S. andHesketh,A. 2006:BeyondMeasuring theHumanResourcesManagement-Organizational Performance Link: Applying Critical Realist Meta-Theory, Organization, 13(5), 677 699.
[5]. Guest, D. E. 2011: Human resource management and performance: still searching for some answers, Human Resource Management Journal, 21(1), 3 13..