IOSR-JBM   Volume-28 ~ Issue-8 ~ Aug. 2026

Abstract: Export performance has become an important indicator of firm competitiveness and national economic growth, particularly in developing economies where exports contribute significantly to foreign exchange earnings, employment creation, and industrial development. Despite considerable investments by the Government of Kenya in transport infrastructure, port modernization, customs automation, and logistics systems, many exporting firms continue...

Keywords: Logistics Infrastructure, Export Performance, Trade Facilitation, Export Competitiveness, Mombasa County, Kenya.

[1]. Afesorgbor, S. K. (2024). Trade Facilitation And Export Competitiveness Under The African Continental Free Trade Area. Journal Of African Trade, 11(1), 25–39.
[2]. Coase, R. H. (1937). The Nature Of The Firm. Economica, 4(16), 386–405.
[3]. International Monetary Fund. (2024). World Economic Outlook: Balancing Growth And Resilience. Https://Www.Imf.Org
[4]. Kareem, O. I. (2024). Transport Infrastructure, Logistics Performance And Export Competitiveness In Sub-Saharan Africa. Journal Of Transport Geography, 116, 103824.
[5]. Kentrade. (2024). Kenya National Electronic Single Window System Annual Performance Report 2024. Kenya Trade Network Agency

Abstract: Purpose of the Study: The study examined the influence of website marketing on profitability performance of deposit-taking Savings and Credit Co-operative Societies (DT-SACCOs) in Nairobi County, Kenya. Problem Statement: Growing competition and digital transformation have increased the need for SACCOs to use effective digital marketing strategies. However, limited empirical evidence exists on the contribution of website marketing to SACCO profitability.
Method/Methodology.....

Keywords: website marketing, website usability, search engine optimisation, customer engagement, profitability, DT-SACCOs
Date of Submission: 01-08-2026

[1]. Adellia, M. R., & Abdillah, L. A. (2021). Analyzing Website Quality Using The Webqual 4.0 Method: A Case Study Of An E-Commerce Website. Journal Of Information Systems And Informatics, 3(4), 688–699.
[2]. Carlson, J., Rahman, S. M., Rahman, M. M., Wyllie, J., & Voola, R. (2021). Engaging Gen Y Customers In Online Brand Communities: A Cross-National Assessment. International Journal Of Information Management, 56, 102252.
[3]. Central Bank Of Kenya. (2024). 2024 Finaccess Household Survey. Central Bank Of Kenya.
[4]. Davis, F. D. (1989). Perceived Usefulness, Perceived Ease Of Use, And User Acceptance Of Information Technology. MIS Quarterly, 13(3), 319–340. Https://Doi.Org/10.2307/249008
[5]. Fishbein, M., & Ajzen, I. (1975). Belief, Attitude, Intention And Behavior: An Introduction To Theory And Research. Addison-Wesley..