Abstract: this article analyzed the challenges militating the marketing of agricultural manufactured commodities by local entrepreneurs at Geidam town of Nigeria's northeast. The objective is to proffer solution for present and prospective entrepreneurs on how they can run their businesses. The empirical data was collected through survey method. The analysis was done through the aid of excel. Tables and bar charts were used in the presentation and the analysis of the data. The study revealed that inadequacy of capital, shortage of raw materials, lack of modern manufacturing equipment, seasonal nature of raw materials and lack of storage for both the raw material and finished goods,......
KEYWORDS: Entrepreneurs, Marketing; Manufacturing; Commodities; Geidam
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